Effective Postcard Design Tips

deanna April 28, 2017 direct mail
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Effective postcard design is more important than even the printing of the postcard. Postcards can have many roles, from opening announcements, to appointment reminders, to new product announcements, to business information.  With no envelope to open, postcards are often seen by the intended recipient.

Here are some postcard design tips:

  • Fill one side with bright, bold, colorful graphics and/or photos to stand out from the barrage of mail your customers receive daily.
  • Keep it simple. There’s not too much room on a postcard so keep your message short and to the point.
  • Include a call to action. This could be as easy as asking customers to head to your website.
  • Include the link to your website, contact information, company name and logo

With various types of card stock, sizes and finishing options you can transform the look and feel of your postcard, and customize it to your needs.  If you are looking to place a small order – that’s no problem! Our professional graphic artists are here to help bring any vision to life with a bold, impressive postcard design.  

Learn More About Our Graphic Design Services>>>